Kitchenaid is a brand that is rooted in timelesness.

It is a brand that has reveled in an exceptional, artistic, and exquisite expression of food since 1914. By nature, Kitchenaid is classic. It is sophisticated and effortless. Yet, it remains playful. It embodies beauty found in imperfection. Kitchenaid is an affordable luxury. 
For every cook, in every kitchen. 

SCOPE
Brand Identity
Packaging
Social Look + Feel
Product + Merchandise
Brand World